The Essential Guide to Managing Small Business Growth
Box 3.16 Marketing capability test Answer the following 12 key questions about your marketing capability. ... customers and products/services 8 Periodic reviews of marketing strategy (which markets and what products to be in) involving keyanbsp;...
| Title | : | The Essential Guide to Managing Small Business Growth |
| Author | : | Peter Wilson, Sue Bates |
| Publisher | : | John Wiley & Sons - 2005-01-21 |
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